“Create a brand experience for Heineken that cuts through the noise and gets audiences to make fresh connections, and culturally connect across boundaries and borders to make a fresher world and inspire togetherness and joy.”

Stories within a Heineken

With each pour of a Heineken beer, there are anywhere between 200,000 to 2 million little bubbles. Just as there are millions of bubbles, there are millions of stories, moments, and memories that people all over the world can associate with a Heineken beer!

With these brand experiences, we hope to show the many memories that live within each Heineken, while encouraging connecting with each other and capturing the memories being made along the way.